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See the main digital marketing trends for 2021
As a digital marketing specialist, UP2Place Digital is constantly working to bring you the latest news in the industry. This article on digital marketing trends for 2021 is a good example of this.

After all, it is very important to develop an annual ...

Marketing teams may eventually pass a lead to Sales that is not yet ready to make a purchase decision. This usually happens when the lead is not nurtured correctly.

The best way to solve this issue is to create a complete lead nurturing process , which should be followed step by step by Marketing ...

To begin with, it is important to invest in marketing, sales channels and relationships to attract customers – as long as you make the right decisions. These are good examples of great actions that often bring surprising results for many companies. Furthermore, these results can be even more ...

The abundance of advertising messages experienced by consumers has put many people on the defensive. To the point where many marketing messages are completely ignored.

Nowadays, customers don’t want to hear about “marketing”. However, since inbound marketing focuses on placing relevant content in ...

It doesn't matter if the economy is booming or unstable: knowing how to reduce costs is always one of the main concerns of every company.

And one of the biggest sources of costs is customer acquisition. And your company may be wasting money on marketing strategies that don’t reach your real target ...

Understand why assessing your online maturity level is important and how it can impact your digital presence and business goals.
When it comes to digital presence, assessing your company’s online maturity is essential. If it’s not at the right level, it can be increasingly difficult to achieve your ...

Why? Because email marketing strategies offer the highest ROI of all digital options.

Additionally, if you use a good platform, you can access powerful reports that will help you better understand how to optimize your campaigns:

Which call to actions are most effective?
When is the best time to ...

We know that COVID-19 favors digital strategies. But that doesn't mean it hasn't also impacted the way companies conduct their actions today.

After all, the pandemic threw the world into a tailspin last year. It required entire industries to adapt faster than ever to keep up with consumer needs ...

Creates brand authority,
Brings customers who are about to make a purchasing decision ,
Builds relationships,
Does not interrupt or irritate the audience,
Provides a high return on investment in the long term,
It has a long shelf life, especially for evergreen content.
Disadvantages of Inbound ...

Discover how Social Proof is important for your business - and also how to use it to your advantage in sales and revenue generation.
Are you familiar with the concept of social proof ? And how important it is for the success of your business? Well, you should!

After all, our decisions are always ...