You have the visitor’s email address

[robiulhasan]

First of all, there are prerequisites to this strategy that must be met.

The visitor has added items to their cart and abandoned it
Browse Abandonment: If you want to learn about how to increase conversion rates without customers adding a product, check out our guide on Multi-Channel Browse Abandonment.

You can capture the visitor’s email address cell phone number leads when they enter it in the checkout form. However, there are many strategies you can implement to capture more email addresses, such as improving the checkout form, using exit intent pop ups and using the triggered email booster feature.

Once these prerequisites are met, you can begin your remarketing campaign.

The emails sent can contain many different (and combinations of) messages, such as the cart content, product recommendations and discounts. The messages should be personalized and generated in real-time.