EMAIL MARKETING ON PROFESSIONAL PLATFORMS

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This time we are going to discuss a little about the difference between using the old common email, and professional Email Marketing platforms.

When we are faced with the possibility of communicating with leads generated thanks to the work history that is accumulating, one of the first things we all think of is emails. But how do we manage thousands of contacts that accumulate over time?

Well, first let's look at some concepts, but I need to emphasize that this article is not intended to be a basic tutorial on the subject, but rather a way to help you understand the importance and effectiveness of this work.

E-mail Marketing is an activity initially related to the “generation of mailing lists” segmented into groups, with common interests, grouped and divided into specific lists, so that the management of the relationship with buy realtor email list people is done independently, through a professional tool that allows you to analyze and react automatically to the reaction of each person, according to the information provided.

Advantages of Email Marketing

We can send emails to people with a series of referral links. The platform will tell us whether or not the email was read, if it was read, whether the person clicked on any of the links, which ones, and more. The platform can react automatically by sending one or more automatic emails after a specific link is clicked. These are called autoresponders.