Optimization of marketing measures:

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Implementation of CRM systems allows you to evaluate the effectiveness of each employee and the entire department as a whole. Information about the actions of managers is immediately displayed in the CRM. This is: the number of calls made and meetings held, time spent on the application, tasks completed on time and those completed late. The KPI of each manager is tracked according to the reports, i.e. it is clear whose actions are more effective.
Automation of business processes. Frequently repeated actions take less time (processing ivory coast mobile database and processing incoming applications, invoices, internal documentation, etc.).
Audience segmentation, creation of personalized offers, evaluation of advertising effectiveness, analysis and development of demand forecasts.

Analysis and calculation of key performance indicators: cost of attracting a lead, return on investment, business profitability, average customer check. Plus, CRM helps to identify “weak” spots in the funnel.
Control of financial flows, forecasting of sales revenue, timely payment of bills and debts.