Conducting keyword research.

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Creating and curating engaging content for platforms like Facebook, Instagram, LinkedIn, and TikTok.
Scheduling posts, monitoring comments, and engaging with the online community.
Analyzing social media metrics and identifying trends.
SEO Specialist/Analyst (Junior): Concentrates on improving a website's organic search rankings.


Performing on-page optimization (meta tags, content optimization).
Monitoring website traffic and search rankings using tools like Google Analytics.
Assisting with link-building strategies.
You might see roles like "Junior SEO Specialist"uganda email list advertised by agencies in Dhaka.
Content Creator/Marketing Executive (Entry-Level): Focuses on creating compelling written or visual content.

Writing blog posts, articles, website copy, and social media captions.
Assisting with video scriptwriting or graphic design ideas.
Researching industry trends and audience interests for content ideas.
PPC/Paid Media Assistant: Supports paid advertising campaigns on platforms like Google Ads and Meta Ads.

Assisting with keyword research and ad copy creation.
Monitoring campaign performance and budgets.
Generating reports on ad spend and ROI.
Marketing Analyst (Junior): A data-driven role focusing on measuring and interpreting marketing performance.

Collecting and organizing data from various digital channels.
Creating dashboards and reports.
Identifying trends and providing basic insights.
Essential Skills for Graduate Digital Marketing Roles
To stand out in the competitive job market, graduates need to demonstrate a blend of foundational knowledge and in-demand soft skills:

Core Digital Marketing Knowledge: Understanding of SEO, SEM, social media marketing, content marketing, email marketing, and web analytics. Certifications like Google's "Fundamentals of Digital Marketing" are highly beneficial.