Offering your products on a marketplace is a great option as a complementary sales channel, where you can deplete your stock or sell those products that, for some reason, you are not interested in selling on your own channel.
If you have your own e-commerce, selling on the marketplace (for example selling on Amazon ) allows you to reach a very high volume of traffic, accessing an audience that would be very difficult to reach through your own channel (unless you are a large multinational).
You don't need to have your own online store
You can sell your products/services on a marketplace without email database lists poland having to invest in creating your own e-commerce site (in exchange for a monthly fee and/or a commission on sales).
Greater credibility and trust in your brand
If you have just launched a new brand, selling your products through the marketplace will give users confidence, and once they know your brand, they will be more likely to search for your own e-commerce site directly.
Savings on banking costs
Currently, in the vast majority of marketplaces, users make payments to the platform and the platform subsequently pays the brand, which means savings in banking costs for brands.
Allows international sales
The marketplace can be an export channel for companies that want to sell abroad, eliminating barriers of technical and legislative preparation, language or difficulties in finding a local partner.
In recent years, there has been an increase in the international online market, especially in household items, pets, fashion and sporting goods.
Access to the general public
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