We include this question on our Customer Persona Checklist and find that it informs our content creation most. Show and tell. If your video isn’t engaging, it won’t matter how much great information it contains about your products or service. Like any content you create, your video needs to inform the viewer while telling a compelling story. Take advantage of the opportunity presented by video and give your viewers a demonstration of your product or service.
Instructional videos are the most frequently searched for and consumed content on YouTube with over 100 million hours viewed in 2015 alone. A good video begins with a script. To help you craft this content or any malaysia telegram data other, we’ve created a Content Writing Checklist. Shorter is sweeter. Even though you can upload over 15 minutes of video on YouTube with their permission, your viewers will have likely tuned out by then.
viewers’ attention, and that attention will wane as your video goes on if you don’t keep them engaged. Every venue has different specifications for video length, as does every type of content. While you should be mindful of this, it is more important to focus on the content of the video, its target audience, and where it will be viewed.