Step 4: Assess the financial potential of the niche
How to do this?
Assessing the market helps you understand how profitable a niche is and what resources will be needed to develop it.
Actions:
Calculate your total market size (TAM) and your potential segment (SAM).
Determine the average bill and margin level.
Consider seasonality, long-term prospects, and opportunities for scaling.
Analyze the costs associated with bulk sms jordan customer acquisition and evaluate the profitability.
Example: The organic cosmetics market is growing by 10% annually, which opens up opportunities for new brands.
Practical advice: Engage experts to assess niche risks to avoid making incorrect financial assumptions.
Theory requires testing to avoid mistakes and quickly adapt to changes.
Actions:
Evaluate results using KPIs (conversions, ROI).
Collect feedback from customers.
Use MVP (minimum viable product) to minimize costs during the testing phase.
Example metric: Customer acquisition cost (CAC) should be lower than customer lifetime value (LTV).
Additional: Run pilot projects with limited audiences to quickly test hypotheses.
niche analysis
Conclusions
Run a test advertising campaign
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