You'd waste a lot of time chasing down every person who visited your site. (You'd also look pretty creepy.) But what about there's also some traffic that is in your target audience but still doesn't leave their contact info? With Leadfeeder, you can filter site visitors based on behavioral insights — such as who visited your service page or viewed a specific product page. Say you're working on a B2B software site and create a new landing page targeting businesses that use account-based marketing.
that land on that page — and show if they are higher quality leads —- and then follow up with them. Optimize landing pages Fun fact, you can also use Leadfeeder to support your A/B testing as well. usa consumer email database The easiest way to track landing page quality is to track traffic and conversions, right? If one landing page drives more traffic and more conversions (say a white paper download), then clearly that landing page is more effective? Right? Maybe.
What if one landing page is driving more conversions — but they aren't in your target audience? Using Leadfeeder's filters, you can filter for visitors that are already in your CRM, visit five or more pages, or any other number of factors you want to sort for. (Here's how to set up number of visits and CRM filters.) More data = more effective SEO. Pay attention to the quality of traffic to your site Do you know what's better than lots of traffic? Better quality traffic.