Go to your ads manager and select the “Audiences” tab from the menu.
Business Manager - recipient tab
Now click on “create audience” -> “Custom Audiences” -> Website.
remarketing step by step 30 days www
Set up remarketing on Facebook yourself or with an agency?
Of course, I strongly encourage you to take action in this area on your own. uk rcs data This will help you better understand the Facebook Ads mechanisms and the behavior of your target groups. My MetaAds trainings , which you can do online, in the comfort of your home, may be helpful in this regard.
However, if you are not confident enough and expect faster results, it is worth considering cooperation with an agency experienced in the area of remarketing campaigns on Facebook. Marketing consultations in the field of advertising can also give you a lot. I recommend the Suasio team in this topic. They really have a lot of experience in the topic. You can read about it here:
Remarketing campaign consultation
Let's summarize
Remarketing is practically a necessity. Using Facebook Pixel, you can effectively manage and direct social media ads to specific audiences. Remarketing can increase sales and make it more likely that a product will be purchased. Regardless of what you want to achieve through Facebook advertising, it is always worth setting up a separate campaign for recipients who have already had contact with your brand in some way. Precise targeting is one of the greatest achievements of online marketing, so don't hesitate to reach for it, and it will bring you a lot of benefits!