How to promote my company? Discover these 4 essential tips

bitheerani319 · Post by **bitheerani319** » Mon Dec 23, 2024 5:55 am

“How do I promote my company?” This is perhaps one of the most common questions among those who own a business and work day after day to make it grow and sell more. Despite this, the truth is that few entrepreneurs manage to set aside time in the midst of their routine tasks to seek the answers they are looking for.

To make your life easier and optimize your (little) time, we at Six Interfaces have prepared 4 practical and effective tips for you to promote your company and boost your results. Check it out!

1. Create a website for your business
According to a survey carried out by TNS Research International, 9 out of 10 people buy smart number online before purchasing something, meaning that if your company doesn't have a website yet, it's very likely that you're missing out on a lot of sales!

However, contrary to what many people think, creating a cheap or even free website is not enough. More than just a simple web page, your company's website must function as a true branch. To do this, it must follow the identity adopted by your brand and, above all, be functional.

It is essential that, when visiting the website, potential customers are able to obtain information about the company, the products or services provided, the client portfolio, the main means of contact and the opening hours. A blog with good content production can also make a difference.

2. Abuse social networks
Another great way to promote your company is through social media, such as Facebook and Instagram . In addition to promoting your products or services, the correct use of these platforms can help you generate engagement, build customer loyalty, offer good after-sales service and even generate qualified traffic to your website.

You should also pay close attention to the new disclosure policies adopted by the main social networks. Some time ago, they considerably reduced the number of people who see each publication.

Therefore, to ensure that more people have access to your content and that posts are directed to the correct target audience, it is essential to invest in sponsored ads.