Positioning – a guide to the basics
Posted: Mon Dec 23, 2024 7:21 am
Many people probably wonder if SEO is really that difficult? Using our SEO basics guide, it may be easier for you to raise your own website's position in the Google search engine ranking.
The article answers the questions:
What elements of our website influence positioning in the Google search engine?
How to properly optimize a website for positioning?
Why is SEO optimization so important?
Contents:
Structure and navigation on the site
Page load time
Meta Tags
Error-free content
ALT Attributes
Code Validation
Subpages with errors
Headlines
Subpage indexing
URL Validity
Broken links
Sitemap in XML format
Robots.txt file
Keywords
Structure and navigation on the site
Every SEO guide must touch on the subject of on-page navigation. A poorly buying email lists uk internal link structure can cause the flow on the website to be inappropriate, and potential customers will actually be confused by how the page is organized. If we want to avoid navigation problems, we will need to add so-called breadcrumbs to our menu, which will guarantee us clarity and readability within the navigation on our page.
Page load time
None of us want to wait long for our order when we are in a restaurant and the same applies to loading websites. If it loads too slowly, then we really have to reckon with the fact that over time we may lose all users. The website should not open for more than five seconds , and if it does, then this problem must be solved. We should check whether our hosting server has the right architecture , whether there are appropriate plugins and scripts to speed up the loading of the website (the shorter the server response time, the better) and whether all these elements really work. We also need to optimize CSS and JS files , because the smaller such files are, the faster they will be loaded by the browser. The loading speed of the website is a key element in the field of positioning.
The article answers the questions:
What elements of our website influence positioning in the Google search engine?
How to properly optimize a website for positioning?
Why is SEO optimization so important?
Contents:
Structure and navigation on the site
Page load time
Meta Tags
Error-free content
ALT Attributes
Code Validation
Subpages with errors
Headlines
Subpage indexing
URL Validity
Broken links
Sitemap in XML format
Robots.txt file
Keywords
Structure and navigation on the site
Every SEO guide must touch on the subject of on-page navigation. A poorly buying email lists uk internal link structure can cause the flow on the website to be inappropriate, and potential customers will actually be confused by how the page is organized. If we want to avoid navigation problems, we will need to add so-called breadcrumbs to our menu, which will guarantee us clarity and readability within the navigation on our page.
Page load time
None of us want to wait long for our order when we are in a restaurant and the same applies to loading websites. If it loads too slowly, then we really have to reckon with the fact that over time we may lose all users. The website should not open for more than five seconds , and if it does, then this problem must be solved. We should check whether our hosting server has the right architecture , whether there are appropriate plugins and scripts to speed up the loading of the website (the shorter the server response time, the better) and whether all these elements really work. We also need to optimize CSS and JS files , because the smaller such files are, the faster they will be loaded by the browser. The loading speed of the website is a key element in the field of positioning.