It’s time for an update! The last time we took on the daunting task of selecting the best books for marketers was in 2022. Now, you might be thinking, “What difference can that make in such a short time?”
But in the world of marketing, a revolutionary technology, or a shift in strategic approach . And then there are timeless books, always current even if they came out years ago, that are worth bringing back to attention.
So, here we are, ready to refresh our list dutch cell phone number and introduce you to a new batch of titles . We want to give you a starting point, some inspiration to spark your thinking and creativity . Ready? Let's go.
1. “No Assholes” by James Kerr
In the world of work and everyday life, discipline, courage, perseverance, patience and passion are fundamental. These values emerge clearly from the book by James Kerr , an international coach who analyzed the All Blacks , the famous New Zealand rugby team. In addition to dominating the field, the All Blacks represent an example of extraordinary cohesion and leadership .
The principles that guide their success – from excellence to humility – are universal and valuable to any individual or business. Kerr’s book has become an international reference for coaching , offering valuable lessons on how to excel in life and work. If you want to discover the secrets to overcoming challenges with determination and dignity, this is essential reading.