4.- Diversify your Backlink Profile
Posted: Mon Dec 23, 2024 8:15 am
When deciding which sites to prioritize in the algorithm, Google looks for signs of quality and credibility.
Backlinks to your site from high authority domains will indicate that you have credible content and will help you rank higher in the SERPs.
Pay attention to the tactics your competitors use and analyze what types of backlinks appear most frequently.
By following their example, you can grow and effectively build a diverse backlink profile for your own site.
There are steps you can take to improve your backlink profile.
Creating useful content on your site is a good step, your audience and industry peers will find this valuable and share it, linking to you in the process.
5.- Invest in Technical SEO
Your site must be technically sound to find SEO success.
If a search engine has a hard time crawling and understanding your site, how can it show it to people on its results page?
Ecommerce growth - Technical SEO
We found that most of the top ecommerce sites included in our research scored well in overall performance. Desktop sites scored 80% for crawlability, 85% for throughput, 88% for international SEO, and 91% for HTTPS implementation.
That being said, there is always room for improvement.
To email in french perfect your technical SEO, you should:
Conduct a site audit immediately. Use SEMrush’s Site Audit tool to look for any issues, big or small, that are affecting your SEO performance.
Focus on site speed. Site loading speed affects how users and Google will perceive your page. Problems with Javascript and CSS files are some of the most common errors, but there may also be issues with the server or hosting plan you're using.
Look for small errors, such as duplicate errors or broken links, that can affect your site's crawlability.
Use hreflang tags to optimize your site for international SEO. These tags explain what language and content territory certain pages are targeting. Less than 20% of ecommerce sites currently have them implemented.
6.- Implement AMP on key pages
AMP is essential to help web pages load faster on mobile devices, significantly improving the user experience.
Faster page loading increases the likelihood that users will stay on your site, engage with it, and make purchases on it.
AMP won't be a solid choice for every site, especially those that rely on dynamic pages or site functionality, but most ecommerce sites should consider implementing it.
Ecommerce growth - AMP
Of all the sites we analyzed, we found that only 10.7% had AMP pages; the vast majority (89.3%) had not implemented it, missing a huge opportunity to improve mobile performance.
The overall implementation of AMP is extraordinarily low, so ecommerce sites that adapt now have a great opportunity to outpace their competitors by gaining that valuable mobile traffic.
Backlinks to your site from high authority domains will indicate that you have credible content and will help you rank higher in the SERPs.
Pay attention to the tactics your competitors use and analyze what types of backlinks appear most frequently.
By following their example, you can grow and effectively build a diverse backlink profile for your own site.
There are steps you can take to improve your backlink profile.
Creating useful content on your site is a good step, your audience and industry peers will find this valuable and share it, linking to you in the process.
5.- Invest in Technical SEO
Your site must be technically sound to find SEO success.
If a search engine has a hard time crawling and understanding your site, how can it show it to people on its results page?
Ecommerce growth - Technical SEO
We found that most of the top ecommerce sites included in our research scored well in overall performance. Desktop sites scored 80% for crawlability, 85% for throughput, 88% for international SEO, and 91% for HTTPS implementation.
That being said, there is always room for improvement.
To email in french perfect your technical SEO, you should:
Conduct a site audit immediately. Use SEMrush’s Site Audit tool to look for any issues, big or small, that are affecting your SEO performance.
Focus on site speed. Site loading speed affects how users and Google will perceive your page. Problems with Javascript and CSS files are some of the most common errors, but there may also be issues with the server or hosting plan you're using.
Look for small errors, such as duplicate errors or broken links, that can affect your site's crawlability.
Use hreflang tags to optimize your site for international SEO. These tags explain what language and content territory certain pages are targeting. Less than 20% of ecommerce sites currently have them implemented.
6.- Implement AMP on key pages
AMP is essential to help web pages load faster on mobile devices, significantly improving the user experience.
Faster page loading increases the likelihood that users will stay on your site, engage with it, and make purchases on it.
AMP won't be a solid choice for every site, especially those that rely on dynamic pages or site functionality, but most ecommerce sites should consider implementing it.
Ecommerce growth - AMP
Of all the sites we analyzed, we found that only 10.7% had AMP pages; the vast majority (89.3%) had not implemented it, missing a huge opportunity to improve mobile performance.
The overall implementation of AMP is extraordinarily low, so ecommerce sites that adapt now have a great opportunity to outpace their competitors by gaining that valuable mobile traffic.