Digital signage is on the rise

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Digital signage is still considered a new technology in the world of technology. However, everyone has probably already come into contact with it. These screens are hanging everywhere where they can be seen, whether in the small corner shop or the large shopping center. It is hardly known that digital signage can display more than just digital content.

When people walk past, the moving images activate office 365 database their primal instincts. As soon as they see movement, they automatically look in that direction to ward off any potential danger.

Digital signage really works
According to studies, three quarters of all Germans are already familiar with advertising shown in public on digital screens . These figures are even higher for POS advertising (point of sales). Around 82 percent of respondents noticed the digital POS advertising, and 57 percent were even encouraged to find the product interesting or even buy it.