Germany-wide study in the starting blocks

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For the fifth year in a row, Spectos GmbH will survey its panel for quality studies, the Spectos mail agents, on consumer views on letter mail and the physical mailbox in the area of ​​tension between digitalization and e-commerce. The established online survey will address topics such as delivery quality, communication behavior, service expectations and many more.

The 2022 Mailbox Monitor is based on a questionnaire zalo database that builds on the tried-and-tested quality criteria of previous years. These include questions about the evaluation of frequent and popular media in the mailbox, assessments of the delivery quality of letters and goods shipments by DPAG and alternative postal services, and the handling of advertising and information mail and catalogs. Whether consumers in Germany can imagine a future without a mailbox is also regularly asked.

In addition, Spectos GmbH incorporates new questions on current developments and trend topics every year . These include aspects such as sustainability, cross-border shipments or restrictions on advertising mail. The information collected through this combined approach gives players in the postal and media industry and major mailers important insights into consumer behavior and expectations regarding service and delivery quality, as well as niche products and services. The study results from recent years are freely available for downloading free of charge.