be active on the surface? Therefore,
Posted: Mon Dec 23, 2024 9:44 am
——Therefore, when consumers are willing to join the group and stay in the group, it means and verifies the value of the group. . So what value do consumers need? First of all, it is purchase. The content organized by all our communities ultimately flows to purchase, which is also very clear to consumers themselves.Secondly, it also involves psychological identification. In the community, it can answer a most basic question: I am not the only one who buys. Or to seek a sense of security. Even if the brand is a liar, at least I am not the only one who is deceived.
. Consumers just need to buy, why must they need to buy, and jamaican phone numbers there is no need for them to be active on the surface in the community. But many brands obviously want more. Wouldn’t it be better if they can be active? If they can be active, doesn’t it mean that I am more powerful? So being active has become a pursuit. 3. So what are the specific ways to make the community active? It is divided into three levels. The first level is interest, the second level is trust, and the third level is self-realization.
. Interest-driven Just like the yuan coupons when Naixue joined the group, if you want consumers to be active, you need to continuously invest interests to keep consumers interacting continuously. Is it enough to just send a red envelope in the group and let everyone grab it? Of course not. Next, I will lead you to conduct a group interaction. Activity rules: To obtain the activity qualification: You need to perform the specified operation within the specified time to obtain the activity qualification; , The group owner who sends the red envelope at the specified time has the best luck and can get the corresponding prize; , Special emphasis: If you are not qualified, you cannot participate in the same activity.
An individual can only get a prize. Activity preparation: You need to prepare a prize. It can be a physical object or a virtual product. The core is to guide more group members to participate; , It is recommended that the prize be based on the physical object and guide consumers to collect it in the store so that consumers can get a chance to come to the store. , Prepare the activity speech. Activity speech To thank and give back to everyone for their support for our store, a lucky draw will be held at 10:00 tomorrow morning.
The rules are as follows: 1. To obtain the lottery qualification, please send the following content in this group before tomorrow morning to obtain the lottery qualification - Jingnan Road Xiaoer Black Smoke Hotel store anniversary benefits, full yuan discount, limited quantity, first come first served, event time: month day - month day, a total of days 2. How to play the lottery, please follow the prompts to obtain the lottery qualification, if you do not obtain the lottery qualification, you cannot draw; 3. The group owner will send red envelopes to draw the lottery at 10:00 tomorrow morning.
The best luck winner can only get 1 prize. 3. There are 100 Coca-Cola cans of prizes for each person. What are the core points here? 1. Consumers need to complete a task. This task can be very simple, but consumers must participate so that they can feel that they are actually a member of the community. Of course, the best task is to be able to combine the activities you are currently carrying out so that you can achieve the purpose of continuous publicity activities. 1. Prizes can drive consumers to the next step.
For example, coupons can guide consumers to buy. For example, obtaining the qualification for flash sales can also guide consumers to buy. For example, physical prizes can guide consumers to collect them in stores, thereby achieving face-to-face sales opportunities. 2. Mainly contact consumers who have won prizes and let them show it in the community. On the one hand, it is to further build trust with community users, and on the other hand, it is continuous publicity. 3. This matter needs to be solidified so that it can be more easily formed in the minds of community users.
. Consumers just need to buy, why must they need to buy, and jamaican phone numbers there is no need for them to be active on the surface in the community. But many brands obviously want more. Wouldn’t it be better if they can be active? If they can be active, doesn’t it mean that I am more powerful? So being active has become a pursuit. 3. So what are the specific ways to make the community active? It is divided into three levels. The first level is interest, the second level is trust, and the third level is self-realization.
. Interest-driven Just like the yuan coupons when Naixue joined the group, if you want consumers to be active, you need to continuously invest interests to keep consumers interacting continuously. Is it enough to just send a red envelope in the group and let everyone grab it? Of course not. Next, I will lead you to conduct a group interaction. Activity rules: To obtain the activity qualification: You need to perform the specified operation within the specified time to obtain the activity qualification; , The group owner who sends the red envelope at the specified time has the best luck and can get the corresponding prize; , Special emphasis: If you are not qualified, you cannot participate in the same activity.
An individual can only get a prize. Activity preparation: You need to prepare a prize. It can be a physical object or a virtual product. The core is to guide more group members to participate; , It is recommended that the prize be based on the physical object and guide consumers to collect it in the store so that consumers can get a chance to come to the store. , Prepare the activity speech. Activity speech To thank and give back to everyone for their support for our store, a lucky draw will be held at 10:00 tomorrow morning.
The rules are as follows: 1. To obtain the lottery qualification, please send the following content in this group before tomorrow morning to obtain the lottery qualification - Jingnan Road Xiaoer Black Smoke Hotel store anniversary benefits, full yuan discount, limited quantity, first come first served, event time: month day - month day, a total of days 2. How to play the lottery, please follow the prompts to obtain the lottery qualification, if you do not obtain the lottery qualification, you cannot draw; 3. The group owner will send red envelopes to draw the lottery at 10:00 tomorrow morning.
The best luck winner can only get 1 prize. 3. There are 100 Coca-Cola cans of prizes for each person. What are the core points here? 1. Consumers need to complete a task. This task can be very simple, but consumers must participate so that they can feel that they are actually a member of the community. Of course, the best task is to be able to combine the activities you are currently carrying out so that you can achieve the purpose of continuous publicity activities. 1. Prizes can drive consumers to the next step.
For example, coupons can guide consumers to buy. For example, obtaining the qualification for flash sales can also guide consumers to buy. For example, physical prizes can guide consumers to collect them in stores, thereby achieving face-to-face sales opportunities. 2. Mainly contact consumers who have won prizes and let them show it in the community. On the one hand, it is to further build trust with community users, and on the other hand, it is continuous publicity. 3. This matter needs to be solidified so that it can be more easily formed in the minds of community users.