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A thorough explanation of the points to be careful about in Google's search

Posted: Tue Mar 18, 2025 4:41 am
by shammis606
A thorough explanation of the points to be careful about in Google's search quality evaluation guidelines "YMYL"!
Hello! This is Shiino from Mind Factory.

The key to SEO is a "user-first" approach, because this is the policy of Google, which has the gcash database majority of the domestic search engine market share, and following Google's policy means your site will be ranked higher in search engines.

"EEAT (formerly EAT)," one of the SEO strategies introduced in the article below, is an important indicator for considering content that benefits users. Looking at its contents, we can see how much importance is placed on the accuracy and reliability of websites.

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The key point of EEAT (formerly EAT), an important SEO indicator, is that it is based on the user's perspective!
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The key point of EEAT (formerly EAT), an important SEO indicator, is that it is based on the user's perspective!
Hello! I'm Shiino from Mind Factory. On December 15, 2022, we will add "E: Experience" to the important elements of SEO measures, "E (expertise) - A (authority) - T (trustworthiness)".
This time, we will be talking about YMYL, a genre that requires higher accuracy and reliability. We will explain what YMYL is, the relationship between EEAT and YMYL, and SEO strategies that you should be aware of.

Although YMYL itself is a specific genre, the idea and measures should be important for all websites and content. Even if you are not dealing with the YMYL area, please take a look at this article.

table of contents

What is YMYL?
Specific YMYL genres and topics
The "WELQ" problem behind the introduction of YMYL
The Relationship Between YMYL and EEAT
Points to note about YMYL and the new indicator "E...Experience"
Key SEO strategies to increase EAT in the YMYL domain
summary
notice
What is YMYL?
YMYL is an abbreviation of Your Money or Your Life. It literally means "your money, your life." It is one of the items in Google's " Search Quality Evaluation Guidelines ," which summarizes the search evaluation criteria.

"Your money, your life" is a genre that affects people's lives. If incorrect or malicious information appears at the top of a search results in this genre, users may suffer great harm. That is why Google is strict in its evaluation of the YMYL area.