Of course, the registration operation allows to base and qualify profiles present in the catchment area of the stores . But beyond that, the overall mechanism has an absolutely perfect omnichannel dimension. Indeed, even if the vote constitutes an online event to involve and animate the social community of #lulliaddict, it is the store that ends up being the scene of this privileged fashion moment and its personalized advice.
on committed ambassadors
The community, as you have understood, is a determining element for the honduras b2b leads brand. This is why in the upcoming projects with SPREAD, Coline tells us that she wants to set up a sponsorship program, in order to reward her precious ambassadors , but also to support her acquisition:
It's a real lever, our community is very engaged. We see it in our opening rate, our click rates... Our customers talk about us, there is really a significant word of mouth. Sponsorship will allow us to acquire new customers and qualify our base.
A success between omnichannel customer experience and personalization
While acquisition issues are very important, excellence in customer experience and personalization remains a fundamental approach for Lulli. You only have to listen to Coline share the brand's credo to understand how essential the consulting dimension is for them:
Sponsorship to focus
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