Sometimes they drop in
Posted: Thu Dec 26, 2024 8:50 am
They come infrequently, but regularly. You understand that they are loyal to your salon and do not come to others. They are loyal, but do not come often. How can you motivate them to come more often? Show them new services , encourage them with special offers and coupons, remind them about yourself with newsletters so that they think about making an appointment with you more often. The best communication for such visitors is through sales process automation and automated newsletters .
Send reminders about yourself using personalized SMS or push notifications
5. Discount seekers
These clients want the best at a bargain price. They will nevervenezuela phone number library use services at full price. Discounts are one of the main motivations for them to visit the salon. Therefore, for better interaction, offer them coupons and gifts in exchange for feedback.
Attract them with special offers and promotions, as well as gifts for services. And if you have the opportunity to sell retail products, send them a coupon for an additional discount, which they will definitely not pass by.
Offer discounts and promotions to customers through a stable marketing channel - SMS mailings . In this article, we wrote about how to make a personalized SMS mailing in Passteam for beauty salons.
6. Thrill seekers
These are lovers of everything new and interesting. They are happy to come to the salon for all the new offers. By updating services, you give such clients a reason to come to you. Encourage their desire to try your new services by offering them some kind of reward: exclusive promotions, additional bonuses, coupons. Be inventive, even if you do not have a new service, think about how you can offer an old one in a new way, come up with a new presentation or an interesting feature.
7. Lovers of a good atmosphere
For these clients, small details are important . They are ready to come early just to settle down in a comfortable chair in the waiting room with free coffee and a good magazine. They want their personal time to be perfect and the day they devote to themselves to live up to their expectations. Of course, they come not only for a good atmosphere, but also for excellent service, but for them the most important thing is the issue of comfort and peace. A visit to the salon for this type is a vacation.
If you really want to impress this type, then prepare for their arrival. Their favorite coffee or tea is waiting for them in a comfortable waiting room, good music is playing, and the selection of magazines corresponds to their interests. Also think about a good design of the window and the salon inside. This type of client is great for participating in a loyalty program if your salon meets their expectations.
Send reminders about yourself using personalized SMS or push notifications
5. Discount seekers
These clients want the best at a bargain price. They will nevervenezuela phone number library use services at full price. Discounts are one of the main motivations for them to visit the salon. Therefore, for better interaction, offer them coupons and gifts in exchange for feedback.
Attract them with special offers and promotions, as well as gifts for services. And if you have the opportunity to sell retail products, send them a coupon for an additional discount, which they will definitely not pass by.
Offer discounts and promotions to customers through a stable marketing channel - SMS mailings . In this article, we wrote about how to make a personalized SMS mailing in Passteam for beauty salons.
6. Thrill seekers
These are lovers of everything new and interesting. They are happy to come to the salon for all the new offers. By updating services, you give such clients a reason to come to you. Encourage their desire to try your new services by offering them some kind of reward: exclusive promotions, additional bonuses, coupons. Be inventive, even if you do not have a new service, think about how you can offer an old one in a new way, come up with a new presentation or an interesting feature.
7. Lovers of a good atmosphere
For these clients, small details are important . They are ready to come early just to settle down in a comfortable chair in the waiting room with free coffee and a good magazine. They want their personal time to be perfect and the day they devote to themselves to live up to their expectations. Of course, they come not only for a good atmosphere, but also for excellent service, but for them the most important thing is the issue of comfort and peace. A visit to the salon for this type is a vacation.
If you really want to impress this type, then prepare for their arrival. Their favorite coffee or tea is waiting for them in a comfortable waiting room, good music is playing, and the selection of magazines corresponds to their interests. Also think about a good design of the window and the salon inside. This type of client is great for participating in a loyalty program if your salon meets their expectations.