Highlights also emerge when it comes to television and online viewership
Posted: Thu Jan 02, 2025 8:41 am
And even in the sale of jerseys of certain teams. A prime example is the Matildas, the host team of the championship. Beyond these records, another context catches my attention: this marks the final World Cup appearance for some of the sport’s finest players. For instance, the Brazilian icon Marta, the all-time leading scorer in World Cups among both men and women, and the American stalwart Megan Rapinoe.
Strides Towards Equality and Overlooked Opportunities Observing this historical scenario insurance email list in women’s soccer, the feeling is that we’ve made progress, but something is still missing. This missing piece could be the involvement of small to medium-sized brands that have yet to recognize the market potential within the women’s category or have not sensed the call for heightened social responsibility. Adidas, Coca-Cola, Hyundai, and McDonald’s, for instance, are partners and sponsors of the tournament, among other giants.
The majority of significant market players that have supported women’s soccer are indeed doing a great job. This effort will undoubtedly yield results for the long-anticipated and eagerly awaited gender parity in soccer. On the other hand, the presence of small and medium-sized enterprises still needs to be heightened. Coca-Cola launches new ‘Believing is Magic’ campaign for the 2023 FIFA Women’s World Cup Coca-Cola’s campaign for the Women’s World Cup 2023 The buzz still isn’t enough If there’s one lesson I’ve learned over the years, regarding the correlation between marketing and advocating diversity, it’s that authentic progress in behavior and mindset becomes evident when all brands strive for some recognition within a hot topic.
Strides Towards Equality and Overlooked Opportunities Observing this historical scenario insurance email list in women’s soccer, the feeling is that we’ve made progress, but something is still missing. This missing piece could be the involvement of small to medium-sized brands that have yet to recognize the market potential within the women’s category or have not sensed the call for heightened social responsibility. Adidas, Coca-Cola, Hyundai, and McDonald’s, for instance, are partners and sponsors of the tournament, among other giants.
The majority of significant market players that have supported women’s soccer are indeed doing a great job. This effort will undoubtedly yield results for the long-anticipated and eagerly awaited gender parity in soccer. On the other hand, the presence of small and medium-sized enterprises still needs to be heightened. Coca-Cola launches new ‘Believing is Magic’ campaign for the 2023 FIFA Women’s World Cup Coca-Cola’s campaign for the Women’s World Cup 2023 The buzz still isn’t enough If there’s one lesson I’ve learned over the years, regarding the correlation between marketing and advocating diversity, it’s that authentic progress in behavior and mindset becomes evident when all brands strive for some recognition within a hot topic.