People, stop and think. Enough of fake marketing and belief in miracles!
Posted: Sat Dec 21, 2024 4:16 am
You all expect good results from promotion in social networks. By good results, you, of course, mean clients who learned about you from social networks and bought your product (service). For example, you pay 10 thousand rubles and expect a stream of clients a month after you signed a contract with a web studio (agency). Don't you find it funny? If I could attract a stream of clients in one month for 10 thousand rubles, I would have opened my own beauty salon, car repair shop, private kindergarten, dry cleaner and much more long ago.
Not only do you want to find clients on social networks quickly and cheaply, but you also can’t give people anything useful on social networks. You don’t have any content that would be interesting to your target audience. active telegram number data You hold contests with a grand prize of 1 thousand rubles. What are you counting on? Put yourself in your target audience’s shoes. Would you start cluttering your “wall” with contest posts in the hope of getting the coveted thousand rubles in cash or a discount on services? I don’t think it’s of great value to your target audience to collect the maximum possible number of “likes”, “reposts” and attract new fanatics of your brand under your banners.
I agree that in some areas of activity you can still get a one-day positive effect from being on social networks. Firstly, by publishing even non-exclusive content, you increase the number of contacts with your target audience, secondly, a "small" contest with a small budget for targeting and guest posts will do its job, and you will generate 2-3-4, or even 5 or 10 sales. But that's it. Period. You have summed up the results of the contest, no one will remember you anymore. You continue to flood your group with pictures from the Internet, and if you need clients again, you again invest money from the budget in targeted advertising, payment for the work of performers for organizing and launching the contest, chop off another 2-3 clients. And that's where everything stops again.
Why am I writing all this to you? Because if you can generate exclusive and at the same time useful, interesting, possibly expert content, then the one-time costs of creating such content will work for you for more than one day and month. Your materials will spread across the network at a higher speed, people will talk about you for a long time and buy from you.
Not only do you want to find clients on social networks quickly and cheaply, but you also can’t give people anything useful on social networks. You don’t have any content that would be interesting to your target audience. active telegram number data You hold contests with a grand prize of 1 thousand rubles. What are you counting on? Put yourself in your target audience’s shoes. Would you start cluttering your “wall” with contest posts in the hope of getting the coveted thousand rubles in cash or a discount on services? I don’t think it’s of great value to your target audience to collect the maximum possible number of “likes”, “reposts” and attract new fanatics of your brand under your banners.
I agree that in some areas of activity you can still get a one-day positive effect from being on social networks. Firstly, by publishing even non-exclusive content, you increase the number of contacts with your target audience, secondly, a "small" contest with a small budget for targeting and guest posts will do its job, and you will generate 2-3-4, or even 5 or 10 sales. But that's it. Period. You have summed up the results of the contest, no one will remember you anymore. You continue to flood your group with pictures from the Internet, and if you need clients again, you again invest money from the budget in targeted advertising, payment for the work of performers for organizing and launching the contest, chop off another 2-3 clients. And that's where everything stops again.
Why am I writing all this to you? Because if you can generate exclusive and at the same time useful, interesting, possibly expert content, then the one-time costs of creating such content will work for you for more than one day and month. Your materials will spread across the network at a higher speed, people will talk about you for a long time and buy from you.