Being a real estate agent is a profession that is equal parts challenging and potentially lucrative. A 2020 study by the National Association of Realtors (NAR) found that 88% of buyers purchased their home through a real estate agent. But not every professional knows how to increase their real estate agent salary.
That same study also found that 73% of buyers interviewed only one real estate agent during their home search — a number that highlights the importance of raising awareness usa mobile number getting in front of buyers as soon as possible. That’s why having a solid understanding of real estate marketing is an absolute must for anyone in the field.
12 Strategies to Increase a Real Estate Agent’s Salary
1. Create a website and improve your real estate agent salary
2. Build a blog
3. Develop email marketing campaigns
4. Offer a virtual tour
5. Try in-person marketing
6. Partner with local businesses to improve a real estate agent’s salary
7. Run paid ads on Instagram
8. Use professional photographs and videos
9. Ask for referrals and testimonials to improve a real estate agent’s salary
10. Optimize your site for mobile
11. Actively leverage social media profiles
12. Create a standout business card
How to increase a real estate agent's salary?
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12 Strategies to Increase a Real Estate Agent’s Salary
real estate agent salary: woman smiling, holding money bills.
Below, CV’s Real Estate Blog has compiled some trending real estate marketing ideas that top real estate agents are using to promote their businesses. So whether you’re just starting out or a seasoned professional looking to attract new clients and increase your real estate agent salary, these marketing tips will help you create a successful plan.
1. Create a website and improve your real estate agent salary
Many consumers search online to investigate products and services before making a purchase, so creating a website for your real estate business will show potential customers what you have to offer. Additionally, by including listings on your website and updating them regularly, this will keep potential customers coming to your site as they search for properties.
And add something a little unexpected to set your site apart, like a mortgage calculator , for example. It’s this kind of surprise that captures the attention of the public and influences a real estate agent’s salary.
Create a website
Build a blog
Develop email marketing campaigns
Offer a virtual tour
Try in-person marketing
Partner with local businesses
Run Paid Instagram Promotion
Use professional photographs and videos
Ask for recommendations and testimonials
Optimize your website for mobile
Actively leverage social media profiles
Create a standout business card
2. Build a blog
You can also start a blog and create SEO- optimized content . This ensures that your posts appear in prospects’ search results every time. For example, tools like Google Analytics can help you find the search terms and keywords that your target customers are searching for and will inspire you with new topic ideas.
Make it easy for them to navigate to your main website and link to your profile pages on other real estate websites so they can learn more about you and your business.
And don’t forget to create interesting images for your posts. An infographic , like CV CRM’s one about after-sales and customer service, would be a great addition to any blog post or email marketing campaign .
3. Develop email marketing campaigns
real estate agent salary: man sitting in front of a laptop.
Additionally, send out a monthly digest of your blog content and reach out to contacts when new properties become available. Include images of the properties and a walkthrough of the property.
4. Offer a virtual tour
How can you pique a buyer’s interest? Give them a preview of what the home looks like by using a virtual tour website . After all, online staging saves time and money, and it’s definitely a big plus for a real estate agent’s salary.