Special offers and promotions in Yandex.Services

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An effective way to increase interest in advertising in Yandex is to use promotions and special offers. This can be especially useful in Yandex.Market, where such promotions can attract the attention of buyers and stimulate quick purchases.

One electronics retailer increased its sales by 25% during the holiday season by placing special offers on Yandex.Market, which allowed it to attract a more targeted audience.

5. Adapting advertising campaigns to mobile devices
Optimization for mobile users
With the growing use of mobile devices, advertising materials adapted to their screens are becoming the key to effective advertising in Yandex. Ease of perception of information and convenience of clicking on advertisements from phones or tablets are important for the modern user.

A case study of one pharmacy chain in Novosibirsk showed that after new zealand phone number list optimizing advertising campaigns for mobile devices, the number of online orders increased by 34%.

Advantages of mobile advertising in Yandex
Thanks to Yandex's specialized mobile advertising tools, companies can reach consumers in "traffic on the go." Mobile advertising makes it possible to reach users anywhere and at any time, increasing the total number of points of contact with the target audience.

A fitness club in Voronezh saw a 20% increase in attendance after campaigns were adjusted to focus specifically on mobile audiences, matching ads with popular transport routes.

Conclusion
Using Yandex's advertising capabilities requires a conscious approach and attention to detail. Successful cases show that with the right strategy, targeting the target audience and optimization, you can achieve high results. It is important to constantly test, analyze and adapt advertising materials to stay one step ahead of competitors.