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How to advertise on LinkedIn Ads? [Guide 2024]

Posted: Sun Dec 22, 2024 6:24 am
by ayeshshiddika11
LinkedIn is the most successful professional social network at the moment. It was founded in 2002, although it was years later that it completely conquered the business sector. Although it is not the largest social network in the world, it is one of the social networks that retains the most users, a fact that pays tribute to its usefulness.

Why create LinkedIn Ads campaigns? How to create them?

In this LinkedIn guide we answer these questions!

table of contents [ show ]

Why create an advertising campaign on Linkedin Ads?
There is no doubt that the social australia email address list network has made a strong entrance into our country. LinkedIn, as a professional social network, has practically no competition, a fact that makes the number of users continue to increase.

This user growth, the lack of competition on the social network, and the user information it manages are the main reasons why creating ad campaigns on LinkedIn Ads has become a fundamental pillar of almost any digital marketing strategy.

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Types of LinkedIn Ads campaigns
Below we list the different types of LinkedIn Ads campaigns:

Sponsored content campaign : these are the ads that appear on the wall of the selected target.
Text ad campaign : These are ads that appear in the sidebar or horizontally.
Sponsored InMail campaign : These are private messages that arrive in the mailbox of the audience you have selected.
Types of ads on LinkedIn
To run good campaigns, you need to know what kind of ads you can make . The types of ads on LinkedIn are as follows:

Image Ads
These are LinkedIn's flagship ads. They are highly visible to users of the social network because they are displayed in the feed .

Image ads, as the name suggests, are those that contain an image. This has the following dimensions: 1200 x 627 pixels.

The image is accompanied by two texts: