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Visual Search What is it and how can it help you?

Posted: Sun Dec 22, 2024 6:32 am
by ayeshshiddika11
We have long been aware that in any digital business, a quality, well-cared for and coherent image can become a determining factor for users in the purchasing process. And not only for digital businesses , but for any company's branding strategies, images are essential.

Although this is still the case, the value of images today goes much further. Thanks to processes such as Visual Search, images have become a means of searching for content in search engines , and today… keywords are no longer everything!

Visual Search has managed to give a twist to visual marketing and search marketing, thus influencing the way we work on SEO positioning .

Bloo Media invites you to discover all the free philippine number for whatsapp details of image search, from what Visual Search is, to how it influences SEO, its advantages and the main tools that allow users to search by image online.

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What is Visual Search?
Visual Search is the process by which a search is carried out by uploading an image , using both artificial intelligence and Machine Learning. In other words, it is the process of finding a product or content through a photo.

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The main objective of Visual Search is to find content with similar characteristics to the uploaded image, analyzing all the components of the visual image. A technology very similar to that used on some platforms such as Facebook to recognize the faces of friends.

Before explaining how Visual Search works, it is necessary to distinguish the different types of visual search that exist:

Visual search by keywords : when the user performs a search, they enter a keyword into the search engine and it provides them with images related to that keyword.
Reverse search : the user enters an image and the search engine provides related images.
Detailed search : This is the type of search in which the device used is able to identify the different elements or objects in the photograph in order to offer the user similar content. An option that can significantly increase conversions.