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Only one in four companies will invest specifically in digital business models in 2020

Posted: Tue Jan 28, 2025 9:28 am
by bhasan01854
Only one in four companies (24 percent) planned to invest specifically in the development of digital business models at the beginning of the year. A similar number (23 percent) did so at least last year, but do not plan to do so again in 2020.

One in three companies (33 percent) last made such investments in 2018 or earlier - and 14 percent have never invested any money in it. "Digitization is not free and the development of digital business models initially costs money. For many companies, however, this is likely to be the most important investment for the future," said Berg.



Digital technologies are becoming increasingly important for business success
The reluctance to invest is also surprising because companies are attaching usa gambling data increasing importance to digital technologies. 90 percent say that big data and data analysis are of very great or fairly great importance for the future competitiveness of German companies, compared to just 83 percent a year ago.

This is followed by the Internet of Things with 81 percent (2019: 79 percent) and 3D printing with 72 percent (2019: 68 percent). There are also significant increases in autonomous vehicles from 57 to 68 percent and in artificial intelligence from 60 to 67 percent.

The use of technologies in companies still lags behind this general assessment, although their use continues to increase. For example, 62 percent say they use big data or data analysis or are planning or discussing the use (2019: 59 percent).

51 percent are relying on 3D printing (2019: 43 percent), 49 percent on the Internet of Things (2019: 44 percent) and 35 percent on virtual and augmented reality (2019: 32 percent). Artificial intelligence has made the biggest jump from 12 to 28 percent. Blockchain technology remains unchanged at 6 percent.