So in this article, maybe it could be repositioned with a pop-up, some form in the middle, a call to action at the bottom of the article - do you want more on this topic? Then download our guide. And that's it.
Or give both doors. If you want to contact, please do, and if you want to know more, here is our guide. Find a contact with this group. See who of the article's visitors is potentially more interested in this topic, i.e. make such an initial canada rcs data qualification of the target group and do a number of other things that this type of action from the border of the middle of the marketing funnel allows to achieve. But that is not here either. We only have a slightly, tiny positioned contact.
And that's basically all I wanted to say, trying to do from the outside, and I'll emphasize this again, and without access to analytical data, some interpretation of what I think could be done a little bit better here to make this process more efficient.
And just as I started with this, I would also like to end with this thought. That in general, if I were to point out one typical mistake that I see in B2B marketing and not only, it is focusing on implementing more and more ideas, faster and faster, publishing a lot of content, publishing a lot of things, instead of thinking about what could be further optimized in the processes that we have.
Sales funnel optimization, or what to do to increase your chances of making a sale
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