Shopping cart remarketing helps a lot with 18% conversion rate

[aminaas1576]

"LÄCHELN" was established in Germany in 1998 and developed fabrics and clothing suitable for island climate. In 2006, it began to develop in Taiwan and established a local brand. It has expanded to 17 stores and made the e-commerce channel exceed tens of millions of revenue in a short period of time.

Different from other functional clothing brands, owner Jason handles all processes from raw material development, finished product manufacturing, winter and summer styles, and fashion design styles, insisting on giving customers the best quality.

At present, "LÄCHELN" uses Omnichat shopping cart remarketing ROAS to exceed 490, and 60% of store clerks have begun to use the OMO function and use LINE to chat to facilitate transfer orders.

It’s a pity that guests forget to come back after leaving the station!
Jason knows that the old customers of "LÄCHELN" are kuwait email list very loyal. As long as they have bought "LÄCHELN" products, there is a high chance that they will repurchase them again. Therefore, we must not let go of the customers who visit the website. We must let new customers place orders in order to increase the number of fans of the brand.

Therefore, for customers who enter the shopping cart page, the Jason setting page will pop up a full text message "Subscribe now and receive the discount code" to encourage customers to join LINE friends with one click.

In this way, Omnichat will bind the ID of the incoming guest to LINE. If the guest leaves the website without checking out, he or she will receive a notification of unfinished items in the LINE shopping cart from LÄCHELN automatically after one hour. .