Among other tasks of the HR director is the development of HR marketing. This includes:
Working on corporate culture. Many experts claim that well-developed ethics in a company encourages each employee to be active and productive in the interests of business development.
Formation of the right reputation. If employees are satisfied with the attitude of management, payments, and working conditions, this guarantees the company an excellent reputation. Naturally, the best of the best strive to get into such enterprises.
Rumors about negative rcs database work experience at a particular company spread as well as about positive ones. If a worker was once delayed in salary or was not given vacation during a certain period, then he will speak negatively about his current place of work. It is necessary to make sure that all employees are satisfied and reciprocate - with high quality work.
The HR director must be well versed in organizational planning. This means adequately assessing the structure of the enterprise, taking into account current and planned projects for development, conducting an analysis and making a forecast about the need to replenish the staff with certain specialists in the future. Every self-respecting company has a personnel reserve so that the business does not collapse due to the dismissal of several employees at once for some reason.
The general set of HRD duties should be included in the instructions. The incoming employee will have to read them and sign, indicating agreement with everything written and willingness to work for the benefit of the organization.
Area of expertise of the HR Director
This position requires that a person has a multifunctional set of knowledge and skills from the following areas:
Management. This is the foundation of foundations for a manager. It is necessary to understand the main point of view of management activity and spend enough time studying the methodology of developing relevant strategies. It is also necessary to gain knowledge about the methods of evaluating the effectiveness of personnel. It is necessary to focus on studying modern technologies and innovative approaches in management.
CRM. This is a program that helps regulate business processes, build long-term relationships with clients and helps increase sales efficiency. The HR director is forced to work with various software, so it is necessary to understand CRM.
CRM strategy
Office software. It is difficult to find a modern profession that does not require confident PC users, let alone the HR sphere. Basic knowledge of Word, advanced skills in Excel – without this, many are not even allowed to interview.
Labor Code. As already mentioned, it is necessary to monitor all innovations in the Labor Code, since a conversation with some employees can be built exclusively on the basis of this legislative act. It is necessary to monitor updates in articles on employment, dismissal, assignment of bonuses, and the like.
1C. Many Russian businessmen use this product to automate their enterprises. It is with the help of 1C that one can keep records and manage personnel, therefore the ability to work in this complex is necessary for the HR director.
Russian language. The HR director communicates a lot both orally and in writing. Any documentation should not contain grammatical and punctuation errors, and oral instructions should not contain lexical errors.
Office work. The main duties of the HR director do not include paperwork, this work is delegated to subordinates, but the basics of personnel office work must be mastered and the procedure for drawing up various documents must be known. It is impossible to exercise control over something that has not been fully studied.
Read also!