Ad placements may affect

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These are users who have similar characteristics to the custom audience you are starting from. This way, you have many opportunities to “hit” targeted users.

A great opportunity to avoid “shooting” blanks in your advertising…

Choose placements: automatic vs manual
Within the placement panel, you can define exactly sri lanka business email list where you want your ads to be displayed.

With automatic placement , Facebook will show ads where it thinks they will get the best results, while manual placement gives you the ability to select only certain placements that we think are most interesting.

Manually choosing the positioning allows you to understand, also from a quantitative point of view, how two different positionings perform.

Facebook ads campaign Placements

the Feed . Here we find the ads that are most visible to the user because they are mixed with the posts in the continuously updated feed and, therefore, are the most expensive
Right Column . Here we find the least expensive and least visible placements.
Instant articles are the ads that appear on Messenger.