There are different ways to engage with potential buyers

[aminaas1576]

A very simple example: if you sell clothes, send girls a selection of trendy outfits for the New Year with links to your products, and let men revel in the holiday nostalgia and show a review of classic costumes of their favorite 90s action movie heroes.

By the way, after Black Friday you have enough time to come up with, work out and implement a cool New Year's content plan.

In your letters, don't forget to use personal addresses with the recipient's name, target by interests, don't forget about remarketing - return users to the products and services they have already viewed. Promote sales content in groups, channels, publics and blogger accounts with a similar audience. All this will help attract new customers, stand out from competitors, increase your brand rating and audience loyalty.

5. Use gamification
Gamification works great on the Internet — it has been tested in practice. With the help of marketing games, you can attract and engage a much larger audience. At the same time, not laos customer email list only children but also adults like to play. According to various data, the conversion rates of game mechanics are 2-7 times higher than from direct advertising.


entertaining tests
competitions
online quests
polls
quizzes
games on the website or in the application (from mini-crosswords to full-fledged platforms with gameplay, tasks, gifts, achievements, etc.).

6. Create a bonus intrigue
Mystery can motivate a user to buy even more than a need, and many brands use this by offering a surprise gift, a secret bonus, or participation in a holiday lottery. Black Friday is a great opportunity to intrigue your audience.