Now, let's check how to read the assisted conversion report.
To open the assisted conversion report, first click "Conversions" on the left side of the Google Analytics home screen. Open
"Conversions → Multi-Channel Funnels → Assisted Conversions".
Assisted Conversions
The red box in the upper left shows the total number of assisted conversions. This shows vp business development email lists the total number of conversions that had other factors besides the direct factors that led to the conversion.
In contrast, the part in the red box in the lower center shows how many of each factor was involved in assisted conversions. For that reason, the total number in this column is different from the total number of assisted conversions.
(In the case of the boots example above, this would be counted as 1 assisted conversion, but because listing ads and banner ads assisted respectively, it is counted twice, with 1 for "display" and 1 for "other ads.")
Assisted conversions reporting
Here's what the Assisted Conversions report looks like
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