Creation and processing of visual materials for advertising and social networks.
Generating texts for advertisements, articles, and publications.
Quick search for information and ideas for the creative process.
Making it easier to work with code.
More and more publicly teacher database available services and APIs are being created to access neural networks. This allows third-party applications with their functionality to use the capabilities of AI. Today, many new projects are emerging that use neural networks to:
Video and 3D rendering creation.
Speech generation and translation.
Such tasks are only beginning to be solved with the help of neural networks, and their capabilities are tested through the availability of services. According to experts, a real explosive growth in the field of artificial intelligence has not yet occurred. Although neural networks cannot completely replace a person yet, it is important for marketers to learn how to work with them, creating a harmonious combination between creativity and technological capabilities of AI to achieve greater efficiency.
API
Source: unsplash.com
PR platforms have been implementing neural networks for several years to provide the following capabilities:
Autotargeting functionality that selects an audience using AI capabilities.
Automatic optimization of advertising campaigns based on Big Data.
For such systems to work effectively, all the data must first be collected and structured. On pay-per-click platforms, competition remains high, and phenomena such as click fraud and non-target audience acquisition are becoming commonplace and require constant struggle. Therefore, customer relationship management (CRM) and collecting statistical data to analyze advertising effectiveness become critical. Without an ideal product, working in a niche without competitors is the only alternative.
You can collect data on advertising, leads and deals, control processes, and evaluate the effect of marketing actions by implementing end-to-end analytics. This is a tool that allows you to see the results of all PR efforts in one report, which significantly simplifies the optimization of new projects.
Case: VT-metal