Understanding the importance of a custom URL
Brand and professional identity
A LinkedIn custom URL creates a unique and professional web address for your profile, adding a distinctive touch to your online identity. Beyond aesthetics, it makes it easier to discover and share your profile. By incorporating your name, this custom URL increases memorability, especially for potential employers, clients, or collaborators, leaving a lasting impression of professionalism.
Improved visibility in search engines
LinkedIn profiles frequently appear in search engine results, especially when people b2b email lists poland search for your name. A custom URL, which often incorporates your full name, contributes significantly to improving visibility in search engine rankings. This advantage is particularly beneficial for people who want to establish and maintain a strong online presence, increasing the likelihood that relevant audiences will discover their profile.
Ease of sharing
The concise nature of a custom URL enhances its memorability and simplicity when shared across multiple platforms. Whether you're networking, applying for job opportunities, or including your LinkedIn profile on your resume, a custom URL streamlines the sharing process. Your professional appearance and attention to detail reflect positively on your personal brand, leaving a favorable impression on those who view your profile. This ease of sharing contributes to a polished and professional overall image.
Steps to get a custom URL on LinkedIn
1.Profile completeness
Before you customize your LinkedIn URL, make sure your profile is complete. This includes adding a professional photo, a compelling headline, a detailed summary, and information about your work experience, education, and skills.
A complete profile not only enhances your professional image, but also increases the likelihood that LinkedIn will allow you to customize your URL.
How to access the “Public Profile and URL” settings
Sign in to your LinkedIn account : Log in with your credentials to access your LinkedIn profile.
Access your profile: To access your profile section, you must click on your profile picture or your name.
Locate Edit Public Profile and URL: On the right side of your profile page, you'll find the Edit Public Profile and URL option. Click on it to continue.
Customizing your public profile URL
Find the Custom URL section: Within the Edit your custom URL section, usually located on the right side of the page, you will discover the area to customize your URL.
Click Edit your custom URL: Select the Edit your custom URL link to modify your LinkedIn URL.
Enter your desired URL: Enter your preferred custom URL. Choose a simple, clear URL that ideally includes your first and last name without spaces. To make it unique, consider adding numbers or a middle initial if your name is common.
Save your changes: Once you have entered the desired custom URL, click “Save” to confirm your selection.
Checking availability
LinkedIn will check the availability of the custom URL you entered. If the URL is already in use, you may need to experiment with variations until you find an available one that suits your preferences.
Confirmation
Once you have successfully set up your custom URL, LinkedIn will display a confirmation message. This indicates that your LinkedIn profile now has a custom web address aligned with your preferences and professional identity.