Integrate UGC into your home page

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However, if you want to ensure that the social proof on your website has a true impact on the success of your brand, you’ll need to take a slightly more advanced approach.

Something as simple as allowing your customers to switzerland phone number list add images to their reviews can go a long way in convincing potential customers to convert.

Especially if you consider that88% of customersspecifically look for user-created visuals before making a purchase and that 65% of people are more likely to trust products that includeUGC in the reviews section.

For a great example of an e-commerce store that uses this strategy to its fullest, check outGILI SportsThe brand highlights user reviews that include pictures, but that's not all.

Pay attention to how effectively he uses user-submitted images to expand the market for his products.

In the example below, GILI uses UGC to prove that paddleboarding isn't just for water sports enthusiasts and adventure seekers.

On the contrary, the brand proves that sports can be enjoyed by different people, regardless of their affinities or level of physical fitness.


For an alternative method of getting the most out of user-submitted visuals, it's also a great idea to find ways to incorporate UGC into your homepage.