As it does not have its own CRM system or other management tools, it allows the spectrum of functionalities to be expanded through integrations with other services. In fact, it has a linked CRM that can be coupled with the mailing application.
This can be leveraged by companies that already have sales management systems and only need to manage email marketing to develop effective campaigns.
This platform, which is older than HubSpot, has a series of differentiating features that we will discuss below.
Characteristics
One of the platform's most distinctive features is its agility. Whether taiwan whatsapp resource it's creating brand designs, adding visual elements, or sending out automatic emails, MailChimp is fast and effective.
On the other hand, it is constantly updated and adds highly useful elements for managing contacts and designing mass campaigns.
It has the ability to automate the sending of emails according to your segmentations.
Prices
MailChimp also offers a free basic package to test out its multi-channel tools with up to 2,000 contacts.
This plan includes CRM marketing, creative assistant, website building tools, domain management, landing pages and forms.
They also offer a basic package starting at $9.99 per month that covers up to 50,000 contacts from 3 different audiences. This is very useful for those who only send emails and need uninterrupted support.
Starting at USD 14.99, you can work with 5 different audiences and create lead journeys with their respective branches using custom templates and dynamic content.
The Premium plan costs $299 per month and includes more complex features such as advanced segmentation, comparative reporting, and multivariate testing. It allows you to work with unlimited audiences and positions, and interact with over 200,000 contacts.
The first difference between MailChimp and HubSpot lies in the specificity of their tools
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