WhatsApp Business API Options

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monira444
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Joined: Sat Dec 28, 2024 8:39 am

WhatsApp Business API Options

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This model uses the communication API from WhatsApp's own developers and does not require a cell phone. It can even be enabled on landline numbers.

TACTIUM now offers WhatsApp API with its partner VONAGE, headquartered in the USA and also operating in Brazil, which offers unified communication solutions, including the Business API.

Seeking to expand the options for its customer base, it also offers a new option, with the GupShup platform, one of the main partners (or brokers) of WhatsApp, a global company that offers a unique API solution for global messaging needs. Brazil is among the countries where Gupshup operates.

Gupshup’s APIs allow businesses to establish a brand presence on WhatsApp Business and manage their interactions more efficiently. In practical terms, Gupshup offers affordable prices: starting at US$0.001 per support message. In other words, for US$1, a company can send one thousand support messages.

TACTIUM helps you to enable your own account directly with the broker, so that you have the lowest possible costs for this traffic, without intermediation.

See the step-by-step guide in the link *How to enable cayman islands whatsapp data your GupShup account .

Basic WhatsApp rules: it's important to follow them
The WhatsApp Business API follows the rules of Facebook, which owns WhatsApp. Therefore, basic issues such as SPAM – that is, the practice of sending bulk emails and messages without authorization – are taken seriously. There have been demonstrations from Facebook that WhatsApp is definitely not a place for SPAM.

Therefore, remember: it is important for companies to be aware that using the WhatsApp Business API does not guarantee that a mobile number cannot be banned from WhatsApp. It is essential to respect the rules for sending messages, the main ones being:

Sending messages to contacts who have given permission, also known as OPT-IN;
Using notification messages or templates.
Types of Messages and Costs Involved (in Dollars)
To access the resources offered, the prices are still less expensive than has been suggested – and this is yet another advantage of investing in API technology at this time.

There are two types of messages that occur during a conversation via WhatsApp API and to understand them better it is important to know the concept of a session.

Let's give an example of the situation, as it usually becomes clearer:

Situation 1: Conversation initiated by the company

The company sends a message to the customer to initiate contact. This message must be of the Template type.
From that moment on, a 24-hour session begins, during which the messages sent and received are called session or service messages.
With each response from the customer, the session is extended and the 24-hour period starts to be counted from the last message received.
If the company wants to resume a conversation that the customer stopped responding to, if it is before 24 hours of the last response, it can resume with a session message. If it is after 24 hours, it will have to be with a template message.
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