While reading the blog “ Conversion funnel: what it is, stages, types and differences ” we explained the most common types of funnel. Now, we want to give you a reference from specific areas: marketing and sales.
Let's see!
SEM/SEO campaigns in marketing will be primarily responsible for attracting the target audience at the top of the funnels. The reason is the search for the right audience to go through all the stages of the funnel.
Guys :
Email Marketing Funnel: Used to engage with and retain users who have signed up to an email list such as a newsletter, for example.
The phases in this type of funnel are: subscription, welcome, free high-value material, sale and retention.
Content Marketing Funnel : By creating relevant and engaging india whatsapp resource content, you will be able to capture, retain and qualify people during their buying journey.
Before continuing, don't forget to take a free trial on our marketing automation tool to create these funnels. It will be great!
You may be interested in reading >> How to create a 5-phase marketing conversion funnel?
In Sales…
The sales funnel aims to enhance digital marketing strategies in order to convert an audience interested in what you sell, ultimately reviewing the behavior of each user and whether they are ready to buy.
That is, it is specifically responsible for the middle part of the conversion funnel.
We recommend using the Sales Funnel Benchmarking tool so you can find out how your competition is doing.
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Define and understand, quickly and easily, the steps your potential customers take until they are ready to buy.
Guys :
Online sales funnel : focuses on converting a lead into a final customer.
The key to this type of funnel is that you have a database from the beginning with the personal data of the audience that is entering the funnel, in order to filter out uninterested people from your list.
B2B sales funnel: aimed at selling products or services to other companies.
If you want to know how to make a sales funnel, play our video: How to make a sales funnel?
Tip: If you need qualified leads, consider not only capturing that traffic through organic acquisition, but also bet on paid campaigns on Facebook Ads and Google Ads.