38. Virtual events are coming soon

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Last year, marketing campaigns had a specific goal: to help customers navigate the pandemic as smoothly as possible. Targeted campaigns will continue to be relevant in 2021. Such campaigns promote social activist themes, such as campaigns in support of the Black Lives Matter movement. These themes resonate with customers and increase interest in the relevant audience. These campaigns are effective because consumers identify with the same social issues that concern the brand.

37. Voice search
Smart speakers and virtual assistants with voice recognition are no longer trendy portugal rcs data purchases. According to statistics, by 2022, more than half of American homes will be equipped with smart speakers (Google Home, Alexa, and others). People use voice assistants not only for everyday tasks, but also for shopping using voice commands. The voice recognition shopping market is expected to reach $40 billion in 2022.


In 2020, companies and individuals began to hold virtual events due to the pandemic. It is likely that in 2021, many events will continue to be held virtually due to the advantages it provides to companies. Virtual events can interest a wider audience and ensure higher attendance. Therefore, in 2021, we will continue to see more virtual events.