Bonus: When someone signs up for the strategy audit, they are sent to a Typeform that asks them questions about their business and goals. This tells the Flourish Thrive Academy whether the person is serious about coaching, allowing them to filter new leads and focus on the most valuable ones.
4. Courses, Training, and Workshops
When to use it: In the Consideration stage, leads are interested in finding a solution and want to learn more.
When your leads are aware of their pain points and are cyprus telegram data looking for solutions, this kind of resource can push them to consider something more. When you offer free training that gets to the heart of the pain points they want to solve, you’ll make them think: “If I can get this for free, what can I get as a paying client?”
Make it all about the pain points or goals: This is your chance to prove you know your audience well. When you can hone in on the things that concern them, you’ll capture their attention.
Don’t hide a sales pitch behind a workshop: Nothing is worse than logging into a workshop or webinar that promises ideas and advice and getting a 1-hour sales pitch instead. Everybody hates that. You hate that. Don’t do that.
Example: Lead Magnet Workshop from UGURUS
Example: Lead Magnet Workshop from UGURUS
Source: Ugurus
Quick tips for better conversions:
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