How Referral Codes Work

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tasnimsanika8
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Joined: Sat Dec 21, 2024 5:53 am

How Referral Codes Work

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Homer
Individuals who purchased Homer in an app store have the opportunity to become Advocates. For every Friend that signs up for a free trial through the Advocate’s unique referral link, the Advocate receives a $10 gift card. The PURL will redirect the Friend to the app store where they will get a free trial after downloading the Homer app.

homer referral program

Advocate Reward: Gift card
Friend Incentive: Free trial
Trigger: Friend signs up
How to Start Using Referral Codes
Building a referral campaign doesn’t have to be a difficult task — but there are a france phone number list few things you need to know before getting started. Make sure you have a solid grasp on how referral codes work, and then you can get to the fun stuff — like making them and tracking them.


The referral code is an identifier unique to the Advocate. Advocates receive rewards by sharing their referral code, which is good for them and good for your brand.

Even if it’s not a sale that you’re after, you can implement custom referral event tracking and decide what a “conversion” means for your business. No matter what you decide, the general process is the same.

Step 1: Make Referral Codes. Customize the referral code by defining the Seed and deciding whether or not you want to include a Prefix.
Step 2: Create PURL For Advocate. Advocates who join the referral program will receive their auto-generated PURL that will include either a randomized alphanumeric string, their name, or their email.
Step 3: Advocate Shares PURL With Friend. Through a custom-generated email, social channels, or instant messaging, Advocates will promote their PURL to Friends.
Step 4: Friend Clicks PURL And Arrives To Referral Widget. After clicking on the PURL, Friends will be redirected to a landing page or widget that shows them their promised incentive
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