Let’s say your website, a basic install of

[fomayof928@mowline]

So you have two different Analytics properties. One is your main property. That's where all the regular stuff goes. Then you have a second property, where you test things, and that's really helpful in making sure that when you're trying out some crazy new thing like content consumption that you're not accidentally breaking something, which could totally happen and certainly did happen when we were testing the product. You don't want to pollute your main data with something different that you're trying out.

So send something to the second property. You do this for cameroon number data websites. You always have staging and live. So why wouldn't you do this for your analytics, where you have staging and live? So definitely consider setting up a second property.

2. Time zones
The next thing we have a lot of problems with is time zones. Here's what happens.

A WordPress, and you haven’t changed the time zone in WordPress, so it’s set to UTM. This is the default in WordPress unless you change it. So now you’ve got your website data set to UTM. Then let’s say your marketing team is on the East Coast, so they have all their tools set to Eastern Time. Then your sales team is on the West Coast, so all their tools are set to Pacific Time.