Content marketing focuses on time on page

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KPIs for Content Marketing
bounce rate , and page views . These KPIs will help you measure how well your content is capturing attention and keeping visitors on your site.
Lifehacks from experienced targetologists
Now that we know what KPIs to track, let's share some tips from the pros to help you maximize the effectiveness of your advertising campaign.
Audience segmentation
Segmenting your audience by teacher data interests, demographics, and behavioral factors will allow you to more accurately target your advertising messages and improve the effectiveness of your campaigns.
A/B testing
Don't be afraid to experiment with different versions of your ads. A/B testing will help you determine which elements of your ads work best and which ones need improvement.
Competitor Analysis
Studying your competitors' advertising campaigns can provide valuable lessons and ideas for your own strategies. However, it is important not to copy, but to adapt successful practices to your unique goals and objectives.
advertising, marketing, promotion
KPIs are not just numbers, they are tools for measuring and improving the effectiveness of advertising campaigns. Using them correctly, you will be able to not only achieve current goals, but also build strategies for the future, ensuring sustainable growth and development of your business. Next, we will consider how to integrate KPIs into the overall marketing strategy and how to avoid common mistakes when analyzing them.