Lack of a clear value proposition

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Mistake 2: Ignoring Mobile Users
In the age of smartphones, when every second visitor to your site may be coming from a mobile device, a site that is not adapted for mobile screens is like a door to a store that does not open. This is not just an inconvenience, it is lost customers.
Mistake 3: Forgetting about SEO
SEO is your compass in the world of the ig data internet. Ignoring sofa related keywords and SEO optimization is like going on a journey without a map. You can explore many paths, but without SEO, you will never find the one that will lead customers to your store.
Mistake 4:
Every sofa in your store tells a story. If you can’t explain to the customer why this particular sofa is worth their attention, it’s like two hearts that never got to know each other. The value proposition is your romantic bridge between the product and the customer.
Mistake 5: Not paying enough attention to customer reviews
Reviews are your reputation written in internet ink. Ignoring reviews or responding to them incorrectly is like letting rumors spread without your input. Reviews can be your best friend or your worst enemy, and how you pay attention to them determines which role they choose.
marketing, product, sales
Mistake 6: Not taking seasonality into account in sales
Sofa sales, like any other product, are subject to seasonal fluctuations. Not taking this into account means missing out on opportunities for special offers and promotions that could attract customers at the time when they are most likely to buy.
Mistake 7: Lack of a Unique Selling Proposition
If your store can't offer something that your competitors don't, it's like going with the flow. A unique selling proposition sets you apart from the rest and attracts customers.