Congratulations! You've now uncovered the strategies behind your competitor's SEO activity, which means it's time to improve your own.
Start by adding any technique you saw during this process that you are not yet using.
Whether it's guest posting on sites with high domain strength, building directory links, chinese overseas asia database or varying your use of anchor text, give it a try and document your results.
When we talk about results, we usually mean keyword ranking positions.
You want to see your website ranking for the keyword you started with.
If you use SEOptimer, you can easily track these keyword rankings to see how well your strategy is working.
Under the "Keyword Tracking" tab, you can see how your keywords are currently performing and track how they have improved with your new strategy.