Depending on the objective of your web

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Showimage.Ashx (3) (9) To these fundamental metrics, you should add the data regarding abandoned carts . This information, which can be viewed from the objective flow section, which I have already described to you regarding lead generation websites , allows you to understand how many users decide to abandon the e-commerce without purchasing, despite having inserted one or more products in the cart.


These are users who were very intent on purchasing, so understanding what the abandonment rate is in the order completion phase is essential to identify which improvements can fantuan phone number list be made to recover these valuable visitors. In this article, I have described the importance of web analytics tools to measure fundamental metrics and understand if you have a successful site .


Space and its specificity, you will have different data to take into consideration. If your goal is to create a brand , you will be interested in making many qualified visits.


If, on the other hand, you aim to generate commercial contacts, you will have to primarily consider the conversions obtained. Finally, if you have an e-commerce, you cannot ignore the orders made online.