The final question: how can you build lasting relationships with all this information?

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Now that you know what users like in many ways, the next step is to take advantage of that knowledge to retain them indefinitely. We remind you how to achieve this:

-Personalized content: Give them exactly what they are looking for, through different formats and various digital media. This information must be useful, provide answers to their needs and improve their daily experience.

-Support from modern technologies: one of the most useful marketing trends recently is the use of chatbots to provide support to customers. By adapting this technology to media such as eCommerce and corporate blogs, you are on the way to improving the relationship you have with them, thanks to the time savings and usefulness that this technique represents.

-Communication after completing the purchase process: Email Marketing will be canada mobile phone number list essential to achieve this objective efficiently. Newsletters, offers and non-commercial content will strengthen customer trust in your brand and will get them to visit your platforms again and again.



Knowing your customers perfectly is part of an Inbound Marketing plan that aims to achieve important objectives. Therefore, this work must integrate the techniques described above, for the production of content that helps retain the attention and trust of users for a long time.

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