What is the lining in this bag?

[sumaiyakhatun27]

And at first, as usual, we tried to find it in pricing, in the assortment, but somehow we ended up shooting a video. And we realized - this is it, this is our gimmick. But even then we did not understand the true power of this step. Here's the thing. Let's say there is a good online store. They take good staged photos of products.


Then a retoucher works with these illustrations. Then all this is posted on the netherlands email list site in high resolution. But when you look at a high-quality retouched photo of a product, you understand that in fact this photo has little to do with real life. Looking at such a product card, you cannot make the simplest and most necessary conclusions. And you say to yourself: the photographer is great, the retoucher is great, but what the hell size is this product? Andrey: Yes, I personally saw how the employees of one of our suppliers ironed a tent before photographing it! Max: That's right.


We intuitively understood that people don't need beautiful photos, but a completely different knowledge about the product they are looking for. Once we were filming a video and after filming we suddenly understood what the right concept should be: we need to make not super-beautiful videos, but honest ones, without any visual frills. Videos in which we should simply and sincerely analyze all the pros and cons of the product, describe our feelings, show the product from all possible angles.