Digital and analytics improvements require

[suchona.kan.iz]

From data and exploration, we must arrive at the design of the customer experience by developing their customer journey map and their buyer persona , which will help all members to acquire a customer-centered mentality. In addition, it is vital to carry out very precise segmentations, supported by big data , to understand the behaviors and motivations of the most valuable customers. This information is of great value to generate loyalty and growth.

marketing team to be accountable for delivering value across all media. They also need to create ROI awareness and a culture of accountability across the organization, channel, or action. It also means measuring taiwan telegram group link and correlating it with the financial result, discarding actions with little value. All of this is vital to generating this mindset and giving credibility to the marketing team's actions.



Next, we will analyze the capabilities and facilitators needed to modernize marketing in the organization, moving from function to mentality.

MODERN MARKETING CAPABILITIES
Capabilities are acquired or developed, but this liquid and modern marketing idea, to adapt to changes by connecting with the client, is impossible to activate without the following capabilities:

Strategic ability to obtain insights . That is, how to obtain real-time information thanks to technology and transfer it to the entire company in an agile manner.